DLF Limited, a leading real estate developer, has achieved remarkable sales for its ultra-luxury residential project, "The Dahlias," in Gurugram. The project recorded nearly Rs 16,000 crore in sales, with 221 apartments sold before the end of the financial year. This significant achievement highlights the strong demand for premium housing in the region.^{[1][2][3][4][5][6]} ### Rapid Sales Drive Record Bookings DLF launched The Dahlias, located in Gurugram's prestigious DLF Phase 5, in October of last year.^{[1][2][3][4][5][7][6]} The 17-acre development features 420 apartments and penthouses.^{[1][2][3][8][5][9][6]} Within months of its launch, the company sold more than half of the total inventory.^[1] Sales bookings from The Dahlias reached Rs 15,818 crore by the September quarter of the current fiscal year.^{[1][2][3][4][5][6]} This rapid uptake underscores a robust appetite for high-end residences among wealthy homebuyers.^[1] The average price for an apartment in The Dahlias stands at approximately Rs 72 crore.^{[1][2][3][4][5][6]} One notable transaction involved a Delhi-NCR based businessman who purchased four apartments, totaling 35,000 square feet, for Rs 380 crore.^{[1][2][3][4][5][6]} This single deal represents one of the largest residential transactions in the region this year.^[1] The project’s success follows DLF’s earlier luxury development, The Camellias, located in the same area. Aak^[1][3][4][5]ash Ohri, Joint Managing Director and Chief Business Officer at DLF Home Developers, noted that The Dahlias is considered even more luxurious than The Camellias. He ^[10]also pointed out that it took nine years to achieve a similar sales benchmark for The Camellias, while The Dahlias reached nearly Rs 12,000 crore in sales within nine weeks. Th^[10][11]is strong performance from The Dahlias has significantly boosted DLF's overall sales bookings. The^[2][4][5] company recorded pre-sales of Rs 15,757 crore during April-September of the current fiscal year, more than doubling the Rs 7,094 crore booked in the same period last year. DLF^[2][3][5][6]'s total sales bookings reached a record Rs 21,223 crore in FY25, its highest ever. Ash^[1][2][3][5]ok Kumar Tyagi, Managing Director, DLF Ltd, previously indicated the company aimed for annual sales bookings between Rs 20,000 crore and Rs 22,000 crore for FY25. Thi^[1][2][3][5]s target now appears comfortably within reach. ##^[1]# Gurugram's Growing Luxury Market Gurugram is rapidly transforming into a hub for luxury living, moving beyond its traditional role as a corporate center. Thi^[12]s evolution is driven by several key factors contributing to a resilient real estate market. Rob^[12]ust infrastructure development plays a crucial role, with projects like the Dwarka Expressway significantly improving connectivity and accessibility. Oth^{[12][13][14][15][16][17]}er ongoing projects, including metro line extensions and major road upgrades, further enhance urban living. Thi^[12]s infrastructure focus makes Gurugram a prime investment destination with strong long-term appreciation potential for luxury buyers. Th^[12]e profile of the luxury buyer in Gurugram has also changed. The^[12] market now includes High-Net-Worth Individuals (HNIs) and Non-Resident Indians (NRIs) seeking high-quality, well-designed homes that meet global standards. A n^{[12][10][13][14][16][17]}ew segment of upwardly mobile professionals from Delhi and other parts of the National Capital Region (NCR) are also fueling demand. The^[12]se buyers are willing to pay a premium for spacious homes, modern amenities, and a superior lifestyle. Dev^[12]elopers are responding by creating integrated townships that offer a complete ecosystem of amenities, including exclusive clubhouses, fine dining, wellness zones, and sports facilities. Sma^[12]rt home automation, energy-efficient designs, and enhanced security are now seen as prerequisites for luxury properties. Th^{[12][18][8][16]}e demand for luxury and ultra-luxury homes has seen significant momentum since the pandemic. Whi^[19][7][11]le Mumbai leads in sales of such properties, Gurugram is quickly emerging as a major luxury real estate capital, largely due to projects by DLF. Gur^[19]ugram accounts for nearly 73% of NCR's total graded residential supply, highlighting its dominance in the region's residential market. Exp^[15]erts predict a stable and healthy growth trajectory for Gurugram's luxury housing market in the coming years. ##^{[12][13][18][16]}# Project Features and Future Outlook The Dahlias project offers grand 4 BHK, 5 BHK, and 6 BHK apartments and penthouses. The^{[20][8][21][9]}se homes range from approximately 9,000 to 16,000 square feet, setting new standards for elite living. Loc^{[20][22][8][21][9]}ated in Sector 54, adjacent to Golf Course Road, the project boasts a prime luxury corridor. It ^{[20][22][8][21]}offers excellent connectivity to major roads like NH-48 and the upcoming Dwarka Expressway, as well as proximity to the Sector 54 Chowk Metro Station. Nea^[20][8]rby landmarks include the DLF Golf & Country Club, Cyber City, and various hospitals and top schools. Am^{[20][22][8][21]}enities at The Dahlias are designed for luxury and convenience. The^[20][8][21]se include a fitness center, spa, swimming pool, wellness zones, tennis courts, squash courts, and landscaped gardens. Sel^[20][21]ect penthouses offer private pools, sun decks, and patios. The^[20] project also integrates smart living features, with AI and Alexa-powered home automation. Flo^[20][8]or-to-ceiling windows, walk-in wardrobes, and panoramic terraces are standard, blending privacy, elegance, and convenience. De^[20]spite strong sales, DLF reported a 15% drop in consolidated net profit to Rs 1,180 crore for the quarter ended September 2025. Rev^[2][3][5][6]enue from operations also fell to Rs 1,643 crore. How^[2][3][5][6]ever, total income rose to Rs 2,261 crore due to higher other income. The^[2] company remains optimistic about the housing sector, citing strong demand and economic resilience as key growth drivers. DLF^[2] plans to leverage its existing inventory in The Dahlias and an upcoming luxury launch in Goa to meet its annual pre-sales guidance. The^[1][2][3][5] company aims to achieve at least Rs 23,000 crore in revenue from the remaining 247 units in The Dahlias. Thi^[7]s continued focus on high-quality land banks and new premium products reinforces DLF's confidence in the market's depth and its strategy. Th^[1]e success of The Dahlias reinforces DLF's strong position in India's luxury housing market and underscores Gurugram's emergence as a premier destination for affluent buyers seeking exclusive and high-quality living experiences. ME^[1][12]TA_TITLE: DLF The Dahlias Sells 221 Gurugram Luxury Units for Rs 16,000 Cr